Your team is not resisting the strategy. They are responding rationally to the wrong incentive structure.
Your team is not resisting the strategy. They are responding rationally to the wrong incentive structure.
When compensation rewards behaviors that conflict with strategic priorities, employees optimize for the reward. Every time. This is not a culture problem. It is a system design problem, and it is the most common reason new strategies fail to gain traction after announcement.
Kamyar Shah, Fractional Strategy Consultant, World Consulting Group.