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Why does strategic planning fail in most companies?

Why does strategic planning fail in most companies?
Because the plan does not connect to how the company actually manages performance. A strategy document with no link to individual performance targets, no link from targets to operational metrics, and no link from metrics back to the plan is theater. The fix is three explicit links: plan to targets, targets to metrics, metrics to plan. That is the connection that turns a binder into an outcome.
Kamyar Shah, Fractional COO, World Consulting Group.
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